For context: Dive into Facebook Ads

August Deluge
2 min readNov 29, 2020

Facebook likes to move stuff from time to time but they do provide Page Transparency for a given Pages advertising spending in their Ad Library.

We will use Donald J. Trump as the example.

1.) Facebook has Page Transparency information available for all Pages. You can find advertising information by clicking [See More].

Note: This component has moved and probable will again, but it’s the same function (just on the left now).

2.) Towards the bottom of these Page Transparency settings you’ll find a link to the Ad Library. This library controls all past and current Ads from / for this facebook Page.

3.) You’ll see how much they’ve spent on facebook ads in total.

4.) You’ll see how much they’ve spent over the last 7 days.

5.) As you are looking at ads you can click See Ad Details to get additional information about variations and who’s being shown the ads.

6.) Explore who was shown this ad

7.) Explore where the “targets” are geographically located.

8.) You can find additional information about each advertiser by expanding this section.

Reference Page: https://www.facebook.com/DonaldTrump/

Reference Ad Page: https://www.facebook.com/ads/library/?active_status=all&ad_type=all&country=US&view_all_page_id=153080620724

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August Deluge

Writings from the August of discontent. I’m looking for future possibility in the common good. Let’s build this emerging reality with intent.